Brave River Solutions Launches New Ecommerce Site for B.E. Publishing
FOR IMMEDIATE RELEASE
Contact:
Lindsey McColl
Brave River Solutions
401.828.6611 ext: 226
lmccoll@braveriver.com
The web development company completed a redesign for B.E. Publishing, which included custom enhancements.
Warwick, RI - February 28, 2014 - Warwick, Rhode Island-based web design and development firm, Brave River Solutions, redesigned the eCommerce website for B.E. Publishing, a producer of classroom resources and educational tools.
B.E. Publishing, also located in Rhode Island, came to Brave River in search of a complete overhaul for their decade-old website. Brave River designed the new website on their proprietary ECommerce platform, which includes shopping cart functionality, quick order capabilities and secure transaction processing. Known as BRS Commerce, the platform also includes two features that were very important to B.E. Publishing, but their old website lacked: discount/promo code functionality and in-site search.
Along with a desire to keep the content of their website vibrant and fresh, one of the motivating factors driving B.E. Publishing to seek a redesign was that some customers reported difficulties in locating specific products on the site. Brave River’s built-in product search feature presented the perfect solution. Customers can search the entire product catalog to find the products they need quickly and efficiently. The newly launched site is also equipped with Google Analytics, providing B.E. with near-instant reporting on website traffic and visitor behavior that they had previously lacked. “It’s been great to see the high volume of repeat visitors,” said Michael Gecawich, President and CEO of B.E. Publishing.
According to Gecawich, B.E Publishing considered out-of-the box website solutions when planning for the redesign, but decided that the custom programming offered by Brave River Solutions was the best way to ensure their business requirements were met. Says Gecawich, “Brave River provided us with an incredibly customized solution and was able to deliver specific features – including the ability for customers to upload purchase orders – that were unique to our organization’s needs. Overall, we’re very pleased with the Brave River team and our new ecommerce website.”
ABOUT B.E. PUBLISHING:
Since 1996, B.E. Publishing has been specializing in providing hands-on, real-world classroom resources that put students in the front-line of the "real world." The resources produced, published, and distributed by B.E. Publishing focus on helping business, career, and technology educators deliver exciting, real-world instruction to connect students to the real world of business. To learn more, please visit B.E. Publishing online.
ABOUT BRAVE RIVER SOLUTIONS:
Located in Warwick, RI, Brave River Solutions is a leading provider of technology solutions, including web design and development, to businesses in the Providence and Boston areas. Since 2000, the experts at Brave River have partnered with their clients to create solutions that enhance productivity and efficiency, and improve ROI through state-of-the-art technology. To learn more about Brave River's technology services, please visit braveriver.com.