Since 1969, Meals on Wheels of Rhode Island has worked to address the food insecurity and social isolation that are risk factors for negative health outcomes among homebound older adults. Through their home meal delivery and other programs, the organization helps empower seniors across the state to live healthier, safer, and happier lives as they age with independence.
Meals on Wheels came to us ready to embrace the digital transformation that would empower their organization by centralizing key functions, reducing redundancy and enhancing visibility. Our mission was to replace their outdated website with a robust, multi-functional platform that would serve as the entry portal for their meal delivery program, volunteer program, and online fundraising.
In addition to supporting key functional areas, the website needed to have clear pathways for Meals on Wheel’s audiences to find the information they were seeking and take action. This included seniors and their caregivers, potential volunteers, potential donors and the broader community.
The organization had also recently been designated the official Rhode Island member of Meals on Wheels of America, so the new website had to conform to the national Meals on Wheels of America visual brand standards.
